Expert Framer, I design websites that capture attention.

Bloom is an accounting and financial consulting firm positioned at the intersection of technical expertise and strategic support. Their ambition: to offer a more modern, proactive, and closer approach to leaders. At their launch, Bloom had a clear and differentiating offering — outsourced CFO, transition management, strategic support — but their digital presence did not yet reflect the value and precision of their positioning.

Their need was twofold: to structure a site capable of conveying their vision and to establish solid foundations in terms of SEO to gain visibility on strategic queries such as "outsourced CFO" or "accountant for start-ups". The challenge was to clarify their value proposition, segment their targets (start-ups, consulting, specific sectors), and create a coherent content architecture, designed both for the user and for search engines.

I therefore worked on the complete structuring of the site (organization, service pages, sector pages for SEO, the "Our Approach" page to emphasize their positioning), the definition of search intents, the optimization of H1s and content, as well as the establishment of an SEO tracking plan over several months. The goal: to transform a showcase site into a true strategic lever for visibility and lead generation, aligning positioning, editorial clarity, and SEO performance.

Manerty is a SaaS company offering software designed for accountants managing property files, as well as for landlords wanting to simplify the rental management of their properties.

Their old website no longer accurately reflected their offerings and services, so they decided to undertake a complete redesign. The team first selected a Framer template, from which the following work was carried out:

• in-depth customization of the template according to Manerty's visual identity,

• addition of animations to make the site more dynamic and better highlight key information,

• creation of new pages,

• establishment of multiple CMS collections to facilitate content updates,

• integration of all content provided by the client.

TaxCut is a young startup whose mission is to simplify and optimise everyone’s taxation. For them, tax advice must be accessible to all — not just reserved for a privileged minority. Their goal is to help individuals save time by simplifying tax procedures, save money by identifying all possible optimisations, and gain peace of mind.

As they were preparing to launch a major update of their platform, the team wanted to completely rethink their logo as well as their website. The objective? To create a visual identity that reflects their modern, young, innovative, and forward-looking brand image.

The site needed to be both simple and impactful, with bold colours, a modern design, and smooth animations to bring it to life.

HermineIA develops an AI co-pilot dedicated to legal writing: a SaaS tool allowing legal professionals to draft, analyze, and manage their cases with unprecedented productivity.

My role in this project:

• UX & UI Design on Figma → designing a clear and refined experience tailored for the legal audience.

• Integration on Framer → adding a modern touch through smooth animations, in order to create a dynamic and engaging website.

The objective: to find the right balance between simplicity and modernity, to highlight the innovation of HermineIA while maintaining credibility with its audience.

UX and UI Design of a new SaaS tool for fleet managers in the gig economy:

• User research and defining user journeys based on identified needs

• Creation of UX wireframes

• Logo design and development of the graphic charter

• Creation of UI mockups

• Creation and implementation of a Design System

The Growth Machine is a B2B SaaS company based in Bordeaux. It develops a multi-channel sales automation tool that allows sales, growth, and recruitment professionals to benefit from the most advanced growth techniques.

For a new campaign, they needed 12 visuals, produced in 3 formats: horizontal, square, and full-screen vertical for stories. The creations needed to be true scroll stoppers to capture attention and maximize the click-through rate. This involved impactful graphic design, strict adherence to formats (particularly for stories), and a solid understanding of B2B marketing challenges.

Bambin is a new coffee shop located in the Belleville neighbourhood of Paris. Created by Pénélope and Astrid, their goal is to offer quality coffees, sandwiches, brunches… in a kids-friendly environment.

They wanted a graphic universe with warm colours, reflecting a sense of comfort and quality, for a friendly and welcoming place.

The terracotta paired with beige as the main colours perfectly corresponds to this image, complemented by turquoise and aquamarine as secondary colours. The typography of the logo, both modern and timeless, embodies this qualitative aspect. The little touch of the inverted "i" represents the playful and kids-friendly side of the logo.

Ordotype is a specialised site for health professionals. It brings together standard prescriptions and clear patient advice, regularly updated, to facilitate the practice of general medicine.

Their communication had not been updated and required a complete graphic redesign. My mission thus consisted of modernising and rethinking all of their materials: visuals, social media publications, emails, one-pagers, business cards, etc.